Walls ® Factory Outlet Store – Established Outdoors Retailer
The Walls® Factory Outlet Store is a well-established outdoor clothing store offering a turnkey retail opportunity. Conveniently located near a major I-75 interchange in Middle Georgia, this business has been meeting the needs of families, hunters, fishermen and industrial workers for more than 30 years. With an existing inventory of branded outdoor performance clothing, workwear and footwear, this establishment provides new owners the immediate opportunity to prosper and increase success by adding fishing and hunting gear or firearms. An adjacent real estate parcel is also available for sale and offers an excellent investment opportunity
Listing Details
Total Sales: $412,809
SDE: $90,676
FFE: $16,067 (Included in Price)
Inventory: $110,000 (Included in Price)
Real Estate: $285,000
Reason For Sale:
After 30+ years in the business, Billy and his sister, Betty, are ready to retire. Theirs is a family-owned business with a long history in the clothing industry. It was their uncle, George Walls, who founded the Walls® brand of workwear in 1938. It has since become known across the U.S. as the go-to brand for rugged workwear and great hunting gear.
Training & Support:
Sellers will provide mutually agreed upon transition support and training.
Operation
Year Established: 1971
Employees: 6
Location
Square Footage: 3,850
Facilities Information:
The Walls® Factory Outlet retail store has approximately 3,850 square feet with parking for 28 vehicles and includes a historic country store building, presently used as a stockroom. An adjacent real estate parcel is priced separately and features a three-bedroom home currently generating rental income.
Summary
Historical Summary:
In 1938, George Walls began making coveralls in Dallas, Texas, for the oil and gas industry. The business rapidly expanded and George built a factory and headquarters in Cleburne, Texas. As the business continued to grow, Walls would become the only brand of coverall that Red Adair would wear when he fought oil fires. Halliburton® workers adopted the Walls brand as their coverall of choice and helped spread the brand’s footprint across the world. Walls became the preferred brand for ranchers and farmers across the country. Walls founded the modern camo hunting gear industry as the original exclusive apparel licensee of both Realtree® and Mossy Oak®. Walls was one of eight founders of the SHOT Show. Now, Walls is the exclusive apparel and footwear licensee of Oilfield Camo™.
Over the past 76 years, Walls has become known across the United States as the go-to brand for rugged work wear, the industry leader for flame resistant work wear, the preferred outerwear for working ranchers and cowboys, and great hunting gear for guys and gals who would rather be out in the woods than any other place on earth.
In 2013, the Williamson-Dickie Mfg. Co. purchased the Walls brand. The combination of Walls’ reputation with the global capabilities of Williamson-Dickie is now serving the needs of more folks than ever before.
The Walls® Factory Outlet Store is an established business that has acquired a wealth of multigenerational customers over the past 30 years. With a large inventory of brand name work and outdoor clothing and boots, plus key billboards positioned along I-75, this family-owned store has developed a reputation of exceptional customer service. It is considered a go-to destination for locals as well as a favorite stop for regional customers and travelers along one of the nation’s most-traveled Interstate highways.
Competition:
There is very little competition in either the geographic area or retail space. As an authorized dealer of the American-made Walls brand of work and outdoor clothing known across the U.S. for more than three quarters of a century, this business has developed a loyal base of customers who work and play hard in the great outdoors.
Potential Growth:
The current owners have not pursued the online market or expanded inventory beyond outdoor and work clothing and footwear. There are wide-ranging opportunities to expand the customer base in both directions. Existing outdoor retailers would want to give serious consideration to the acquisition of this business as it offers ample prospects for generating new customers and building brand recognition.
With key billboards up and down the interstate and a wealth of multigenerational customers, this business offers a strong base to springboard growth.
Financing/Terms:
Sellers may finance up to 10% of the purchase price. A Confidentiality Agreement is required before we can share proprietary information
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